Write the Story of Camp: Great Newsletters Driving Enrollment and Connection

Most camps send newsletters because they feel they have to. But for many families, those emails go unopened, or even worse, ignored.

Parents don’t tend to buy “magic” or “home.” They buy the stories and details that make camp feel real for them and for their camper.

In this interactive workshop, we’ll show you how to turn small camp moments into stories that families actually read and remember. You’ll see how we transform moments at camp into polished newsletter drafts in real time and then practice doing it yourself.

By the end, you’ll leave with the bones of at least one draft ready to send, plus a framework you can use all year to grow enrollment, deepen family connection, trust, and bring the stories of your camp to inboxes everywhere.